by sitecacademy | 23 December, 2016 | Video Post |
Discusses situational, pscyhological, and sociocultural influences on the consumer decision making process such as physical and social surroundings, time, purchase reason, mood, perception, motives, learning, attitudes, personality, lifestyles, roles, family...
by sitecacademy | 23 December, 2016 | Video Post |
Above presentation isĀ on technology trends changing consumer behavior in Sydney, Australia. Technology trends are important to understand because they define the next generation of marketing and consumer engagement.
by sitecacademy | 23 December, 2016 | Video Post |
Consumer behaviour is the study of when, why, how, and where people do or do not buy a product.