Electronic retailing is the sale of goods and services through the internet. Electronic retailing, or e-tailing, can include business-to-business (B2B) and business-to-consumer (B2C) sales of products and services, through subscriptions to website content, or through advertising. E-tailing requires businesses to tailor traditional business models to the rapidly changing face of the internet and its users.

12019 SITEC EC CLASS – Introduction to E-Commerce 101: The E-Tail Process35m
22018 SITEC EC 101: The E-Tail Process25m